The LTV Calculator is a free, no-signup tool from Vibe Ideas. Calculate Customer Lifetime Value - the total revenue you can expect from a single customer throughout their entire relationship with your business. Formula: LTV = Average Purchase Value x Purchase Frequency x Customer Lifespan.
What does the LTV Calculator do?
Calculate Customer Lifetime Value - the total revenue you can expect from a single customer throughout their entire relationship with your business.
Knowing your LTV helps you determine how much you can spend to acquire customers (CAC) while remaining profitable. A healthy business typically has an LTV:CAC ratio of 3:1 or higher.
How does the LTV Calculator work?
Formula: LTV = Average Purchase Value x Purchase Frequency x Customer Lifespan
Why It Matters
Knowing your LTV helps you determine how much you can spend to acquire customers (CAC) while remaining profitable. A healthy business typically has an LTV:CAC ratio of 3:1 or higher.
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